Analysis & Strategy
In today’s fast-paced and rapidly evolving market landscape, staying ahead is crucial for businesses striving to maintain a competitive edge. Our solutions are grounded in rigorous analysis and strategic insight, always placing our clients and their interests first. Our mission is to elevate brand visibility, reputation, and influence across both public and political arenas while supporting business activities within the scope of our mandates.
Whether a market entry, media relations, or stakeholder engagement, we equip our clients with the expertise and insights they need to achieve tangible results. Our approach integrates in-depth competitor analysis and benchmarking against industry peers, ensuring a clear understanding of complex environments and driving informed decision-making.
At B&P, strategy is at the core of everything we do. We elaborate tailor-made plans to meet specific objectives, carefully identifying target audiences, refining key messages, and optimizing channels and timing for maximum impact.
Communication strategy
Effective communication is essential to the success of any business. We partner with our clients to develop strategies that are fully aligned with the brand objectives, fuelled by clear, consistent messaging across all relevant channels.
Market entry
Successfully entering a new market requires meticulous planning and strategic execution. Our comprehensive market entry service equips businesses – whether established firms or startups – with a detailed strategy and roadmap.
Business intelligence
As the “eyes and ears in the market”, we provide our clients with unique insights, keeping them informed on industry trends, market developments, and regulatory shifts. Our offer includes comprehensive data collection and analysis across key industries, emerging technologies, and policy developments.
Competitor analysis
Understanding market competition is crucial for our clients to stay ahead. We offer a comprehensive analysis of competitors’ market behaviour through a deep dive into the strengths and weaknesses of rival companies.
Stakeholder mapping
Every business has different target stakeholders. We provide a comprehensive stakeholder mapping that highlights key players based on concrete needs and their relative importance within the broader stakeholder network.
Weekly monitoring and daily media coverage summary
In today’s fast-paced business environment, timely access to relevant data and insights is crucial for understanding public perception and staying abreast of market trends.
Media perception study
A brand’s reputation in the media can significantly impact its business success. Our media perception study offers a comprehensive analysis of how a company is portrayed over a certain period across various media outlets, both nationally and internationally.
Benchmark analysis
Benchmarking performance against industry standards is crucial for businesses striving for continuous improvement.
Stakeholder audit
Regularly evaluating relationships with key stakeholders is crucial for long-term success. Our stakeholder audit offers a thorough assessment of our client’s current engagement strategies, identifying areas of improvement.
Opinion Polling & Survey Solutions
Gaining insight into public opinion is essential for making informed decisions. We design, carry out, and evaluate opinion surveys that accurately capture the views and sentiments of our client’s target audience.